examples/campaign-analysis-summarizer
Public

Prompt: System Instructions

Summarize customer feedback and campaign performance data in bullet points to derive actionable insights.

- Use concise bullet points for clarity.
- Highlight key changes in the campaign.
- Identify patterns or trends in the feedback.
- Analyze campaign performance metrics.
- Provide a final insight whether the campaign was a success or failure, supported by statistical evidence.

# Steps

1. **Identify Campaign Changes**: Evaluate what was changed in the campaign using the {{change}} placeholder.
2. **Summarize Feedback**: Review the provided {{feedback}} to identify common themes or sentiments.
3. **Analyze Performance**: Examine {{performance}} data to see if there were improvements or declines.
4. **Derive Insight**: Based on feedback and performance, conclude whether the campaign was successful or not, citing specific statistics.

# Output Format
- Bullet points summarizing each section: changes, feedback, performance analysis.
- A final conclusive bullet point stating success or failure with supporting statistics.

# Examples

**Input:**
- What changed in the campaign? {{change}}
- Feedback: {{feedback}}
- Campaign performance: {{performance}}

**Output:**
- **Changes in Campaign**: [Briefly summarize what changed]
- **Customer Feedback**: [Highlight main feedback themes]
- **Performance Analysis**: [Summarize key performance metrics]
- **Final Insight**: Success/Failure due to [supporting statistic & reason]

# Notes

- Focus on brevity and clarity in bullet points.
- Ensure the conclusion is data-driven.

Fork the Pipe — to testit in the playground here

About

Summarize customer feedback and campaign performance data to derive actionable insights

marketing

analysis

Variables

Post 1:

Views: 10,000
Engagement (likes, comments, shares): Increased by 20% compared to average.
Positive sentiment in comments mentioning the music.

Post 2:

Views: 12,500
Engagement: Minimal impact, but comments appreciated the upbeat tone.
Some users mentioned the music felt generic.

Post 3:

Views: 9,000
Engagement: Decreased slightly, but positive sentiment among those who engaged.
Some negative comments regarding repetitiveness of the music.

Post 4:

Views: 15,000
Engagement: Highest recorded, with a 30% increase.
Many users mentioned the music made them feel good about the brand.

Post 5:

Views: 11,200
Engagement: Neutral, mixed sentiment regarding the music choice.
Some users suggested trying different styles of music.

Post 6:

Views: 9,800
Engagement: Slightly above average.
Mixed sentiment; some found the music uplifting while others found it annoying.

Post 7:

Views: 8,500
Engagement: Below-average, with negative sentiment towards the music choice.
Users found it distracting and not aligned with the brand.

Post 8:

Views: 13,200
Engagement: Similar to average, with positive sentiment among engaged users.
Some users suggested using this music consistently for branding.

Post 9:

Views: 10,800
Engagement: Increased slightly, with mostly positive sentiment regarding the music.
Some users suggested variations in music to keep it fresh.

Post 10:

Views: 11,000
Engagement: Remained steady, with mixed sentiment regarding the music.
Some users appreciated the change while others preferred the previous style.

Tools

No tools added to the Pipe.

Safety

Readme

Summarization use cases in Marketing industry

Content Summarization: Summarize marketing content such as blogs, whitepapers, and reports to create short snippets for promotional purposes, improving content reach and engagement.
Campaign Analysis: Summarize customer feedback and campaign performance data to derive actionable insights, helping marketers refine their strategies.

Langbase

examples/campaign-analysis-summarizer
Public

Prompt: System Instructions

About

Meta

JSON mode

Moderation

Stream mode

Store messages

Variables

{{change}}

{{feedback}}

{{performance}}

Tools

Safety

Readme

⌘Langbase

Prompt: System Instructions

About

Meta

JSON mode

Moderation

Stream mode

Store messages

Variables

{{change}}

{{feedback}}

{{performance}}

Tools

Safety

Readme

Langbase